The 2001 Chain Restaurant Merger & Acquisition Census
CENSUS CRITERIA
The Census reports change of ownership activity for chain restaurants
in the United States. In order to be counted in the Census, a meaningful
change of ownership must have been announced. The Census does not
include routine trades of restaurant securities on a formal exchange,
but does include initial public offerings, subsequent stock offerings,
significant investments and, of course, traditional mergers and
acquisitions.
Restaurant chains qualify for the Census if either the acquirer
or the target are headquartered in the United States and have at
least four separate foodservice establishments of the same or different
concept. Qualifying candidates include quick service, full service
and limited service firms.
The Census lists those transactions which have been announced during
the census year. Some of the transactions may not have been completed.
The goal of the Census is to provide restaurant executives with
comparative industry information to assist in making major strategic
growth decisions. In addition to buyer, seller and target names
and locations, the Census obtains the following information:
- The category of buyer (franchiser acquiring franchisee,
foreign company, operator buying unrelated concept, public shareholders,
present owner acquiring more stock, etc.).
- Asset acquired (capital stock, assets, expansion
rights, etc.).
- Reason the seller was selling the target (financial
difficulty, divestiture, cash for expansion, pay down debt, etc.).
- Industry segment (burger, chicken, pizza, family,
cafeteria, etc.).
- Principal reason the buyer acquired the target
(investment, conversion, new concept, etc.).
- Geographical region of target company.
Because the vast majority of the transactions are
private and confidential, purchase price information is normally
unavailable. While this information would be useful, some buyers
and sellers have been unwilling to share this information for the
Census.
Information is compared with prior years to assist in identifying
trends. The following information summarizes the key statistics
of the Census for 2000 and 2001.
2001 Census Overview
The Census captured 81 announced transactions, 39% below the 2000
level. Public market transactions (IPOs and secondaries) were 57%
higher last year, but still well below the record 1996 level. Approximately
86% of the activity was recorded in the private market, also below
that recorded in 2000.
TYPE OF BUYER
Operators acquiring an unrelated or new concept continued to lead
the Census with 23% of all activity. Four IPO filings, six secondary
offerings, and one public corporate spinoff were recorded. With
low public market values, equity funds and management groups were
able to complete transactions at relatively low valuations. Nearly
25% of all non-public transactions involved franchisees and franchisers
acquiring units in their own concept.

TYPE OF DEAL
In 84% of the private transactions, sellers insisted upon payment
in cash, up slightly from 2000. 50% of the non-public market transaction
sellers chose to sell stock rather than assets, up from recent years.
Nine transactions involved public companies going private.

|
2001 |
% |
2000 |
% |
| Stock |
46 |
56.8 |
60 |
45.5 |
| Assets |
31 |
38.3 |
72 |
54.5 |
| Rights/Options |
4 |
4.9 |
0 |
0.0 |
|
 |
|
81 |
100.0 |
132 |
100.0 |
REASON FOR THE SALE
Divestitures of chains controlled by individuals or investment groups
were much more prevalent than spinoffs by large restaurant chains.
Companies in financial trouble had difficulty finding buyers at
suitable prices. Public offerings listed a reduction of debt as
the major reasons for the sale of their stock. Continuing the trend
established two years ago, nine public companies went private, more
than twice the number that went public.

|
2001 |
% |
2000 |
% |
| Divestiture |
35 |
43.2 |
62 |
47.0 |
| Debt reduction |
13 |
16.1 |
8 |
6.0 |
| Financial trouble |
12 |
14.8 |
43 |
32.6 |
| Expansion of concept |
9 |
11.1 |
12 |
9.1 |
| Take private |
9 |
11.1 |
6 |
4.5 |
| Management succession |
3 |
3.7 |
0 |
0.0 |
| Unknown |
0 |
0.0 |
1 |
0.8 |
|
|
|
81 |
100.0 |
132 |
100.0 |
INDUSTRY SEGMENT
The ethnic segment led the Census for the first time in many years.
Midscale restaurants posted a decline as financing for larger sized
units diminished. Many of the companies taken private were quick
service concepts, specifically in the sandwich segment. Full service
concepts decreased their share of the number of transactions captured;
however, over 50% of all transactions were in QSR.
|
2001 |
% |
2000 |
% |
| Ethnic |
10 |
12.4 |
17 |
12.9 |
| Midscale |
9 |
11.1 |
19 |
14.4 |
| Contract Feeder |
9 |
11.1 |
9 |
6.8 |
| Family/Coffee Shop |
8 |
9.9 |
23 |
17.4 |
| Sandwich |
8 |
9.9 |
4 |
3.0 |
| Burger |
7 |
8.7 |
18 |
13.6 |
| Pizza |
6 |
7.4 |
11 |
8.4 |
| Ice Cream |
5 |
6.2 |
5 |
3.8 |
| Chicken |
4 |
4.9 |
6 |
4.5 |
| Bakery |
4 |
4.9 |
6 |
4.5 |
| Fine Dining |
2 |
2.5 |
0 |
0.0 |
| Seafood |
2 |
2.5 |
3 |
2.3 |
| Cafeteria |
1 |
1.2 |
3 |
2.3 |
| Steak House |
1 |
1.2 |
2 |
1.5 |
| Dinner House |
1 |
1.2 |
1 |
0.8 |
| Juice Bar |
1 |
1.2 |
0 |
0.0 |
| Diversified |
3 |
3.7 |
5 |
3.8 |
|
|
|
81 |
100.0 |
132 |
100.0 |
REASON FOR THE PURCHASE
Acquiring a new growth concept remains the most frequent reason
given by buyers. In 20% of all private transactions, shareholders
chose to buy other shareholders’ interest in the same company.
Prompted by adequate franchisee financing, many franchisees expanded
their territories with their own concept.

GEOGRAPHICAL REGION OF TARGET COMPANY
For the third year in a row, the Southern region lost ground to
the Western region. As in prior years, foreign buyers have not been
attracted to restaurant chains in the U.S.

| Region |
2001 |
% |
2000 |
% |
| South |
27 |
33.3 |
48 |
36.4 |
| West |
25 |
30.9 |
36 |
27.3 |
| North Central |
15 |
18.5 |
23 |
17.4 |
| Northeast |
12 |
14.8 |
25 |
18.9 |
| Foreign/Unknown |
2 |
2.5 |
0 |
0.0 |
|
|
|
81 |
100.0 |
132 |
100.0 |